Turnitin Originality

by Turnitin

A comprehensive plagiarism checking tool that detects existing and new forms of plagiarism including text similarity, synonym swapping, contract cheating, and AI writing.

4
AI Depth Score
AI-Native

AI Depth Score Rationale

The score should be 4 (AI-Centric) rather than 3. AI is core to the product's primary value proposition - detecting AI-generated content, AI paraphrasing, and AI bypasser detection are central features, not supplemental ones. The product uses multiple sophisticated AI models (forensic linguistics, GPT-3-based models) for authorship verification and AI writing detection. While traditional similarity checking existed before AI, the modern product heavily markets AI detection as a key differentiator ('Advance learning with an AI writing detection solution built for educators' is prominently featured). The AI capabilities are not just enhancements but fundamental to addressing contemporary plagiarism challenges. The product would lose significant competitive value without its AI components in today's educational landscape where AI writing tools are prevalent.